BUSINESS ADMINISTRATION IN INDIA

Strength for Today and Bright Hope for Tomorrow

ISSN 2690-1749

Volume 1:2 January 2020

Managing Editor and Publisher: M. S. Thirumalai, Ph.D.


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Corporate Culture

R. Lavinia, M.Sc. (Counselling Psychology)
Freelance H.R. Specialist
laviniark@gmail.com


Abstract

In this paper, aspects of corporate culture as practised in Indian businesses are discussed. Corporate culture is an important element of any business. Business administration officials or supervisors often emphasize the elements of corporate culture their corporations believe in and want their employees to practice the same. Corporate culture is usually a practice not well defined in writing. Yet it is talked about and it is expected that the employees would follow and practice the same. The paper presents the four types of corporate culture presented in Quinn and Cameron (2005) and discuss their relevance in Indian businesses. Dress code and language use, etc. are pointed out.

Keywords: Corporate culture, India corporate culture, clan-oriented, adhocracy-oriented, Market-oriented, hierarchy-oriented, dress-code, language use.

Corporate Culture

Corporate culture is an important element of any business. Business administration officials or supervisors often emphasize the elements of corporate culture their corporations believe in and want their employees to practice the same. Generally speaking, corporate culture has two sides: behaviour and beliefs and goals of the corporation for practices within the corporations and the beliefs and behaviours that all employees follow when they deal with from outside in their transactions. Corporate culture is usually a practice not well defined in writing. Yet it is talked about and it is expected that the employees would follow and practice the same. While hiring a new employee, the officers who decide on the hiring usually consider the potential of the applicant to follow their corporate culture. Practices of senior employees who have been with the corporation for a long time could become an integral part of the corporate culture.


This is only the beginning part of the article. PLEASE CLICK HERE TO READ THE ENTIRE ARTICLE IN PRINTER-FRIENDLY VERSION.


R. Lavinia, M.Sc. (Counselling Psychology)
Freelance H.R. Specialist
laviniark@gmail.com

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