BUSINESS ADMINISTRATION IN INDIA

Strength for Today and Bright Hope for Tomorrow

ISSN 2690-1749

Volume 2:5 May 2021

Managing Editor and Publisher: M. S. Thirumalai, Ph.D.



Celebrate India!
Unity in Diversity!!


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Copyright © 2021
M. S. Thirumalai

Publisher: M. S. Thirumalai, Ph.D.
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Introducing a Book:

Business Made Simple

Author: Donald Miller
Kindle Edition

M. S. Thirumalai, Ph.D.



Courtesy:
https://www.amazon.com

The book Business Made Simple by Donald Miller begins with interesting and useful observations from several Business executives, business consultants, business management teachers, etc. Among them is a student of Indian origin, Samidha Singh, who observes, “Business Made Simple helps me go into any company and make it successful.” Samidha’s comment is truly valid for this book. A highly useful book that every student of business/management administration must read. Students, faculty and business executives of all the levels will gain effective skills through this book. The publisher offers also a daily video to go with each day’s lesson in the link BusinessMadeSimple.com/Daily.

Business Made Simple by Donald Miller contains 11 Chapters apart from the Introduction. This introduction identifies 10 core competencies: Understanding how a business work, Leadership, Productivity, how to clarify a message, how to build a marketing campaign, how to sell, appropriate communication skills, negotiation skills, how to be a good manager, and how to run an execution system.

The book offers ways to overcome the mentality of being victims, how to see ourselves as an economic product in the market, how to achieve profit for the company we work for and so on.


This is only the beginning part of the article. PLEASE CLICK HERE TO READ THE ENTIRE ARTICLE IN PRINTER-FRIENDLY VERSION.


M. S. Thirumalai, Ph.D.
msthirumalai2@gmail.com

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